Communication: or let's put it to B.E.D.

One of my last employment stints was with a Marketing Consulting company. It was probably one of the worst experiences of my life - the story is so outrageous - no one would believe how it started and how it ended. The company ultimately failed - in fact, Magnus Marketing Group outlasted them. A fact I am truly proud of. And I thank them in my mind everyday for destroying me at that time so that I could - like the Pheonix - rise up out of the ashes and turn my talent to help some really good…


What Sales Development Is and Is Not by the Experienced Prospecting Agent

A major reason why client engagements fail and I get stiffed on payment is that after a few months or, as in the case of the "executive search firm" a few years I suddenly am told - "I did not get any revenue from you (or your efforts)". And, I keep telling my clients - CLOSING is YOUR responsibility - not mine. I also advise them when a lead is informational or sales oriented - typically well in advance. My role is use a combination of research, prospecting/outbound calls, and compelling…


......And I Terminated a Client Engagement

In October 2019, I terminated a client engagement. I don't usually do that - I wait until the client ends it with me. I had worked with this client for just about 3 years - my role was more "inside sales" than sales development where I would get leads to follow up on and qualify then close the business. Pretty much every lead I received, I closed - in fact, I did about 20K from January 2019 to September 2019. I generated one or two qualified leads as well. I had worked with this client long…


So, I came back from jury duty and a client terminated their engagement

So - I returned from a 3 day jury duty service (doing my civic and mandated duty) to this email in my inbox: Hi Rachel This email is to advise you that effective immediately I am discontinuing our engagement. Our contract states either two weeks notice or non renewal. If you have a check in your possession I suppose it's two weeks notice. Otherwise it's simply not renewed. I am in meetings all day today and do not have time to connect. I haven't been happy with things for some time, it's been…


And Sales Means What? Today

I never fail to be astonished by some of the hires that start-ups and entrepreneurial firms make and am shocked that they actually succeed. More and more, in examining and researching companies, I see a lot of people with the title VP of Business Development or Sales who are nothing of the sort. Loads of "content pushers" out there, highly educated and/or experienced people with not a prospecting stint to their name, and "sales" people who have no real sales experience. I can somewhat…


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