Magnus Marketing Blog

Where are all the entrepreneurs? Where o' where can they be? Overseas? What happened to all the small businesses? The unique technology firms, the innovative consulting companies, the guy with the great idea....these are the hallmarks of American capitalism...and I can't find them.

In this age of fast gratification, many people with the great idea or fledging business get snapped up by larger entities, some of whom are "babies" in their own right. Recently, I was approached by an independent consultant who had a nice idea and a decent market opportunity - after two weeks I got an email thanking me for my time and proposal - she sold out "to the man". Taking an opportunity that was too good to pass up - she took a job. Risk is not something a lot of people can deal with, I guess.

I try to find interesting companies to work with, not the run of the mill technology offshore staffing or consulting firms, but companies with something cool, unique and innovative. Not many around these parts.

My own doubt is increasing in the "sales intelligence" area - doesn't seem like those firms are doing well or even exist anymore. Guess the run to LinkedIN is true? My prospects are dwindling. Even my hours at my joyful, happy place, Kohl's are being cut. I see that starting a "business" is 10X worse and harder than working for a "real" company, but why commit to yet another boss who is married to his own ideas, a bully, has unrealistic demands, doesn't get it, and will fire me anyway? Geez, at least my client relationships have lasted longer than my jobs! But you know what? I will keep on. I think by now, most people would call the Korn Ferry recruiter and take the VP of Marketing job put forth.

Ah, I could always get a job and fold Magnus. At least I can say I did what I intended to do for years and stuck by my beliefs and integrity. Maybe some dumb luck will hit and I will find an angel or at least some cool clients. Or I could sell out and work with the big boys, like everyone else.