Clients

MagnusMG clients are based all over the country and range from start-up firms to midsize b-to-b companies. Some are divisions of leading multinational firms that are building U.S. market presence. We can talk about something many other firms usually don't... actual results!

Technology	Human Resources	Other
Infrastructure Management Firm, NY	International Executive Search Firm, NJ	Construction Consulting Firm, TX
Infrastructure Management Firm, CA	IT Staffing/Outsourcing Firm, NJ	Electronics/IT Recycling Firm, NJ
Data Storage Manufacturer, OH	Talent Acquisition Consulting Company, GA
Educational SAAS Software Firm, NJ	HR Assessment Company, CA
Pharmaceutical Compliance SAAS Software Firm, NJ	HRMS ERP Software Firm, TX
Innovative Asset Management Software Manufacturer, NJ
Reseller, Northern NJ
SMB Focused Reseller, Central NJ
Midsize Reseller - Enterprise Level, PA

Case Studies

Executive Search Firm - Marketing/Business Development

Company is a start-up global recruiting agency, representing the U.S. division of a larger multinational staffing firm. The market is considered very competitive in the U.S. Targets were Fortune 1000 and Midsize. Company had no outbound effort and performed zero marketing.

From Oct 2007 - February 2008, brought in 25 net-new contracts and 40 meetings including RFPs with leading technology firms and brand name U.S. companies for IT, Sales, Financial Staffing services
Solidified company value proposition and USP
Created preliminary website and collateral copy, cold-call emails, and researched accounts

Midsize Enterprise Level Technology Reseller - Sales Intelligence

U.S. company provides a variety of technology solutions to enterprise level accounts. The company wanted a more targeted approach to key account sales penetration. 10 Key Accounts (F1000) were selected for profiling and a 2 week preliminary prospecting effort.

Within 2 months, the 10 Key Accounts were profiled. The result was 4 accounts with tangible opportunity, with an imminent meeting at 1. 4 had no opportunity, and 2 were on-going.
Account profiles and prospecting notes were turned over the sales team for further prospecting.
Competitive information, technology direction, and key decision-makers were easily identified.

SAAS Compliance Software Manufacturer - Preliminary Go-To-Market Testing

Company, which became a division of a larger firm, was testing a new healthcare compliance SAAS offering within the existing client base. They were unsure of the traction it would get and were trying to obtain market feedback to help shape the software and offering in a more market aligned and compelling way.

Out of 40 client accounts, 22 meetings were set with C-VP level decision-makers. One of these meetings was with the Chief Medical Officer for a Fortune 50 company.
A major potential partner was identified that was willing to help build out and position the new offering among other institutions bearing the same "brand name."
Key information about what the solution offering should encompass and how it could be positioned overall was uncovered.
The company was so delighted, that two other projects were given to MagnusMG.